The Player’s View: Our Video Service
Online video content is a prevalent and important force in communications. Choice is key. The ability to choose anything at any time online has made possible the production of highly specialised content, due to the enormous wealth of markets the internet affords.In addition, websites such as YouTube used to offer little in terms of image quality. Now it is possible to access this content in high definition, practically anywhere.
In the context of golf course and/or club promotion, this combination of image quality and choice is extremely powerful – people can be transported to any place in the world they desire, without any longer having to be put off by smudgy, pixellated photos or videos.
Therefore, the purpose of each of our productions is to represent the club, course and its surroundings from the player’s perspective. This way, the real value of a golfing destination can be represented by the club and experienced as a player, which translates as real value for both.
To demonstrate our approach, a recent video we produced for Menaggio & Cadenabbia Golf Club in Italy is posted above.
Video is the ultimate tool available to golfers in planning their next trip.
